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De-Risking Your Reputation Strategy // Local Marketing Insider #057

8 min read | April 19, 2023
The rules you need to know for a risk-free reputation.
Jake Hughes Director of Marketing

Why Review Recency Is Important and How to Maintain It

9 min read | April 12, 2023
Consumers especially trust reviews that are written in the past two weeks. That's why your business should prioritize review recency in your review generation strategy.
Emily Keenan Content Marketing Specialist

The State of Play // Local Marketing Insider #056

16 min read | April 5, 2023
2023 Reviews Trends to Help You Make Smarter Reputation Management Decisions
Jake Hughes Director of Marketing

Widewail Adds ChatGPT/AI to its Auto Dealer Reputation Management Suite of Solutions

3 min read | April 3, 2023
The addition of ChatGPT/AI brings efficiency gains and reporting capabilities, suggesting review response content and powering dealer insights.
Team Widewail Team Widewail

PRESS RELEASE: Widewail Adds ChatGPT/AI to its Review Response Suite of Solutions

3 min read | March 30, 2023
The addition of ChatGPT/AI brings efficiency gains and reporting capabilities, suggesting review response content and powering business insights.
Team Widewail Team Widewail

After Getting More Reviews With Widewail's Square Integration, It’s Time to Respond to Them 

11 min read | March 29, 2023
Tips and tricks to responding to reviews generated via Widewail's Square Integration
Emily Keenan Content Marketing Specialist

Pros and Cons of Google Review Response Automation and AI

15 min read | March 29, 2023
Contrary to popular belief, a managed customer review response service will scale better than an automated solution or AI. Automated products will work well for positive...
Jake Hughes Director of Marketing

When Negative Reviews Are a Good Thing // Local Marketing Insider #055

5 min read | March 22, 2023
Learn how a 1-star review can drive a higher intent to purchase (academic study). How identity, rivalry and belonging are strong motivators and how the message vs. messenger...
Jake Hughes Director of Marketing

5 Review Sites to List Your Business on Besides Google

8 min read | March 20, 2023
Consumers use more than Google to discover local businesses. Consider setting up local business listings on these 5 sites to maximize your visibility.
Keaton Smith Content Marketing Specialist

How Reputation Management Software Can Work Seamlessly with Square POS

9 min read | March 14, 2023
With an automated app like Widewail, Square users can get more reviews and video testimonials from their customers by sending personalized texts after a purchase is made.
Emily Keenan Content Marketing Specialist

Widewail Integration With Square POS Now Live in the Square App Marketplace

7 min read | March 9, 2023
Widewail’s Invite software is now integrated with Square to bring businesses the option to collect reviews and improve their reputation management strategies.
Jake Hughes Director of Marketing

Local Marketing Insider #054 // 13 Incredibly Useful Websites (All Free)

8 min read | March 7, 2023
13 incredibly useful web tools (all free).
Jake Hughes Director of Marketing

Local Marketing Insider

Bite-sized, to-the-point, trend-driven local marketing stories and tactics.