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Tips for Google Business Profile: Service area business vs. traditional brick and mortar

4 min read | May 4, 2022
Be clear online about what type of business you are. Here's how to confirm in your Google Business Profile if you are a service area business or brick and mortar.
Keaton Smith Review Response Specialist

How to Audit Your own Google Business Profile (The Strategic Way)

12 min read | April 4, 2022
If your business’ GBP (formerly known as Google My Business) is due for a check-up, here are some of the key do’s and don’t’s of auditing your own account.
Keaton Smith Review Response Specialist

How Google Decides What Reviews Are Most Relevant

6 min read | March 28, 2022
This guide breaks down what the “Most Relevant” feature on your GBP page is and how Google selects which reviews are actually the most relevant. 
Keaton Smith Review Response Specialist

How to add and manage photos on your Google Business Profile

4 min read | March 21, 2022
Including images on your business’ Google Business Profile is a great way to shape the first impression your prospective customers get.
Keaton Smith Review Response Specialist

What is Reputation Management?

9 min read | March 7, 2022
Reputation management is the act of monitoring, generating, and responding to customer engagement across multiple review sites to improve brand image.
Jake Hughes Marketing Manager

3 Ways to Incentivize Customers to Leave Video Testimonials

6 min read | February 24, 2022
Video testimonials establish trust between your business and its customers, but sometimes your customers can be a little camera-shy. Here are our top 3 suggestions on how you...
Colleen Bierschenk Review Response Specialist

Use this Amazing Behavioral Science Principle to Attract New Customers

9 min read | February 7, 2022
According to the self-reference effect, relatable content helps potential buyers identify their needs within your product and makes your marketing more persuasive and...
Keaton Smith Review Response Specialist

What is A2P 10DLC?

10 min read | January 4, 2022
“Application-to-person 10-digit long codes” should turn consumers toward your business, while you spend less.
Jake Hughes Marketing Manager

3 Ways Video Marketing Can Increase Your Landing Page Conversions

6 min read | December 9, 2021
How do you create that perfect impression that's both engaging and enticing enough for consumers to move through the funnel? Copy and images are important, yes, but recently,...
Jake Hughes Marketing Manager

10 Questions You Can Ask to Turn a Good Video Review Into a Great One

7 min read | November 29, 2021
Video reviews and testimonials increase conversions via social proof. Here are 10 seed questions to ensure past customers leave feedback relevant to your future prospects.
Abby Leathers Review Response Specialist

8 Places to Share Customer Testimonial Videos

10 min read | November 24, 2021
Video reviews: what are the best places to use them to your marketing advantage? Here are some impactful places you can share your customer testimonial videos to increase...
Emily Keenan Review Response Specialist

Six User-Generated Content (UGC) Videos to Inspire Your Next Campaign

10 min read | November 17, 2021
Your future customers are looking for easy ways to make a trustworthy decision. UGC videos offer a way to establish trust in a more reliable and authentic way. We’ve compiled...
Colleen Bierschenk Review Response Specialist

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