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Viewing posts about: Local Marketing

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16 Best Free Marketing Newsletters in 2023

17 min read | August 30, 2023
16 of the best free newsletters we recommend local marketers and business owners subscribe to for great marketing ideas delivered regularly to your inbox.
Emily Keenan Review Response Specialist

8 Reputation Terms You Need to Know to Boost Trust in Your Business

9 min read | July 6, 2023
This comprehensive glossary will help you plan and implement a winning reputation strategy.
Heather Zambarano Review Response Specialist

18 Questions You Can Ask to Turn a Good Video Review Into a Great One

10 min read | January 30, 2023
Video testimonials increase conversions via social proof. Here are 18 video review seed questions to ensure customer feedback relevant to future prospects.
Abby Leathers Review Response Specialist

10 Local Business Listings Management Tools

13 min read | January 10, 2023
10 local business listings management tools with information on citation cost, contracts, features, listings longevity, directories - and more.
Dave Pye Director of Search

What is Reputation Management?

12 min read | December 6, 2022
Reputation management is the act of monitoring, generating, and responding to customer engagement across multiple review sites to improve brand image.
Jake Hughes Marketing Manager

What Is Local Business Listing Management and Why Is It Important?

8 min read | November 22, 2022
Learn about business listings management and why it's critical for helping to boost local SEO and CTR with our intro to listings sites & directories.
Dave Pye Director of Search

Six User-Generated Content (UGC) Videos to Inspire Your Next Campaign

10 min read | October 26, 2022
UGC video testimonials establish trust in an authentic way. We’ve compiled six great examples of user-generated content to get your creative juices flowing.
Colleen Bierschenk Review Response Specialist

New “Nearby” Feature on TikTok Could Make Local Businesses More Discoverable by Gen Z Audience

7 min read | September 19, 2022
With new features like a Nearby feed in the works, TikTok looks to be a promising channel for local businesses to market to Gen Z users.
Keaton Smith Review Response Specialist

Tips for Google Business Profile: Service area business vs. traditional brick and mortar

6 min read | May 4, 2022
Be clear about what type of business you are. Here's how to confirm in your Google Business Profile if you are a service area business or brick and mortar.
Keaton Smith Review Response Specialist

How to Audit/Optimize Your Google Business Profile (The Strategic Way)

12 min read | April 4, 2022
If your business’ GBP (formerly known as Google My Business) is due for a Google Business Profile optimization check-up, here are some key do’s and don’ts.
Keaton Smith Review Response Specialist

How Google Decides What Reviews Are Most Relevant

6 min read | March 28, 2022
This guide breaks down what the “Most Relevant” feature on your GBP page is and how Google selects which reviews are actually the most relevant.
Keaton Smith Review Response Specialist

How to add and manage photos on your Google Business Profile

4 min read | March 21, 2022
Including images on your business’ Google Business Profile is a great way to shape the first impression your prospective customers get.
Keaton Smith Review Response Specialist

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