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Free Advertising: Can Online Reviews Really Boost Sales?

8 min read | August 24, 2021
Think of online reviews as the first domino to fall in the series of events from awareness to conversion. The more positive online reviews you generate, the lower your cost...
Jake Hughes Marketing Manager

How to Nest Department Listings on Google My Business

8 min read | March 3, 2021
In this article, we will discuss which nesting options your business qualifies for, how to create additional pages and the benefits of doing so.
Jane Garfinkel Response Team Lead

SMS Marketing vs. Email Marketing: When to Use Which?

12 min read | February 10, 2021
Neither SMS marketing nor email marketing is better, they just are best used in different situations. We cover everything you need to know to best use both.
Emily Keenan Review Response Specialist

Direct Bookings vs. OTAs: How Reviews Benefit Hotels and Brands

9 min read | January 26, 2021
Hospitality veteran Justin Essner explores how hotel brands can use review content to help drive customers to book directly rather than from online travel agencies...
Justin Essner Account Executive

Not Recommended Yelp Reviews - How Yelp Filters Reviews

4 min read | January 30, 2020
Yelp filters reviews for a number of reasons, meaning that some of your positive reviews could end up on a separate page. In this blog post we discuss Yelp's "Not Currently...
Jane Garfinkel Response Team Lead

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