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Posts by Emily Keenan

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About the Author

Originally from Scarborough, Maine, I moved to Vermont after graduating from St. Lawrence University, where I received my BA in English and Spanish. I have always been interested in writing and communication, which is what initially drew me to the Review Response Specialist position at Widewail. In my spare time, I can be found reading, playing electric guitar, or strolling/biking around one of Burlington’s many scenic trails. I always welcome the opportunity to talk about my work, and invite anyone with questions or comments to reach out or connect with me on LinkedIn.

Feedback Fatigue: Consistency in Operations is the Best Marketing Strategy ft. Josh Becerra

6 min read | October 8, 2024
Marketing strategies and insights from Josh Becerra, CMO of Pink Taco, in S1 E2 of Feedback Fatigue.
Emily Keenan Content Marketing Specialist

35 Best Free Marketing Newsletters in 2024

36 min read | October 4, 2024
Updated for 2024! 35 of the best free newsletters we recommend marketers and business owners subscribe to for great marketing insights and useful ideas.
Emily Keenan Content Marketing Specialist

Feedback Fatigue: Using Reviews Beyond the Rating ft. Faith Barker

6 min read | October 1, 2024
Learn how Faith Barker, Marketing Manager at Trilogy Real Estate Group, leverages customer feedback to drive business growth in S1 E1 of Feedback Fatigue.
Emily Keenan Content Marketing Specialist

10 Examples of Customer Video Testimonials Being Used Online

19 min read | September 27, 2024
To highlight the power of video, we're showcasing real-world of examples of video testimonials used on local businesses' Facebook pages, websites, and more.
Emily Keenan Content Marketing Specialist

Harnessing Customer Reviews for Business Growth

10 min read | September 20, 2024
Discover how leveraging customer reviews can transform your business operations, improve customer satisfaction, and drive growth.
Emily Keenan Content Marketing Specialist
SEO

How to Sync Bing Places for Business with GBP for Local SEO Success

7 min read | September 17, 2024
Learn how to sync Bing Places for Business with your GBP with this step-by-step guide. Boost local SEO and online visibility for your business.
Emily Keenan Content Marketing Specialist

Why Reputation Monitoring Alone Isn’t Enough for Multifamily Property Operators

6 min read | August 15, 2024
Learn why reputation monitoring falls short for multifamily property operators and discover key strategies to actively manage your community's reputation.
Emily Keenan Content Marketing Specialist

Short-Term Vs. Long-Term Reputation Management Strategies

7 min read | July 22, 2024
Learn to balance short and long-term brand management strategies, then apply these effective tips and tactics to improve your online reputation.
Emily Keenan Content Marketing Specialist

Use Reviews to Build Your Multi-location Brand

5 min read | July 10, 2024
Build a strong brand across multiple locations by effectively managing online reviews. Learn strategies to align locations, improve customer experience, and boost reputation.
Emily Keenan Content Marketing Specialist

Analyzing the Customer Experience: What Makes Dealerships Stand Out?

7 min read | June 25, 2024
Discover key findings and drivers of customer satisfaction from the Automotive Experience Leaders Report
Emily Keenan Content Marketing Specialist

Maintenance Sentiment Analysis for Multifamily Reputation Management

7 min read | June 6, 2024
How to leverage key moments in the resident lifecycle to improve your multifamily reputation.
Emily Keenan Content Marketing Specialist

Reasons why you are losing Google reviews - and what to do about it

13 min read | April 12, 2024
There are a number of reasons Google reviews may suddenly disappear from your Google Business Profile. Here are a few along with ways to get them back.
Emily Keenan Content Marketing Specialist

Local Marketing Insider

Bite-sized, to-the-point, trend-driven local marketing stories and tactics.