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Viewing posts about: Reputation Management

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How to Audit/Optimize Your Google Business Profile (The Strategic Way)

12 min read | April 4, 2022
If your business’ GBP (formerly known as Google My Business) is due for a Google Business Profile optimization check-up, here are some key do’s and don’ts.
Keaton Smith Content Marketing Specialist

How to add and manage photos on your Google Business Profile

4 min read | March 21, 2022
Including images on your business’ Google Business Profile is a great way to shape the first impression your prospective customers get.
Keaton Smith Content Marketing Specialist

3 Ways to Incentivize Customers to Leave Video Testimonials

6 min read | February 24, 2022
Video testimonials establish trust between your business and its customers, but sometimes your customers can be a little camera-shy. Here are our top 3 suggestions on how you...
Colleen Bierschenk Review Response Specialist

What is A2P 10DLC?

10 min read | January 4, 2022
“Application-to-person 10-digit long codes” should turn consumers toward your business, while you spend less.
Jake Hughes Director of Marketing

3 Ways Video Marketing Can Increase Your Landing Page Conversions

6 min read | December 9, 2021
How do you create that perfect impression that's both engaging and enticing enough for consumers to move through the funnel? Copy and images are important, yes, but recently,...
Jake Hughes Director of Marketing

8 Places to Share Customer Testimonial Videos

10 min read | November 24, 2021
Video reviews: what are the best places to use them to your marketing advantage? Here are some impactful places you can share your customer testimonial videos to increase...
Emily Keenan Content Marketing Specialist

New Case Study: Jack's Abby Increases Restaurant Review Volume by 1494% Using Widewail's Invite

1 min read | October 8, 2021
Widewail’s “Invite” and “Engage” online reputation management solutions help a local restaurant to dramatically increase monthly customer review volume.
Dave Pye Director of Search

Faced with Staff Shortages & High Turnover Rates, How Can Hospitality Groups Also Effectively Manage Review Responses?

7 min read | September 21, 2021
3 reasons hospitality operators can rely upon a review response management vendor to handle review responses effectively given current industry challenges.
Jake Hughes Director of Marketing

How to Avoid 6 Common Review Response Mistakes

7 min read | September 8, 2021
A great review response benefits from some guardrails - so I’ve put together 6 review response mistakes to avoid to get you started. Learn how to respond to even the most...
Colleen Bierschenk Review Response Specialist

This One Important Factor Drives Both Customer Satisfaction AND Dissatisfaction

5 min read | August 30, 2021
After examining 10,000 customer reviews we've discovered a curious pattern: a singular concept drives both satisfaction AND dissatisfaction simultaneously.
Keaton Smith Content Marketing Specialist

What The Imitation Game Can Teach Us About Authentic Google Review Responses

5 min read | August 15, 2021
Your customers will always know when they’re being written to by a bot. Only one computer has passed The Turing Test. Ever.
Keaton Smith Content Marketing Specialist

How Companies Turn Negative Online Reviews into Positive Experiences

7 min read | August 6, 2021
Learn core techniques that will help your single or multi-location local business manage negative reviews so they help, rather than hurt.
Jake Hughes Director of Marketing

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