These unfortunate fake review examples will help consumers stay aware of dishonest practices and assist businesses in determining those review generation strategies to avoid.
Be clear about what type of business you are. Here's how to confirm in your Google Business Profile if you are a service area business or brick and mortar.
Campaigns enables marketers to be intentional about review generation by making review requests personalized and targeted to support marketing objectives.
Trust Marketing definition: the process of capturing and distributing customer feedback to shape the broader message around your company through customers' words.
Your customers are fantastic brand advocates. A brand message communicated via past customers is roughly 3x as trusted as the same message communicated via advertising. What...
If your business’ GBP (formerly known as Google My Business) is due for a check-up, here are some of the key do’s and don’t’s of auditing your own account.