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Posts by Jane Garfinkel

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About the Author

I’m a New Jersey native who joined the Widewail team during my brief stint in Burlington. Now living in Jersey City, I currently serve as the Response Team Lead and Content Specialist. My background is in writing and my work has been published by Thrillist, Reductress, McSweeneys, The Rumpus, and more. I occasionally update my own blog No Meat, Some Potatoes, and in my free time I hang out with my dog Jake.

Yext Review Response Features | Yext vs. Widewail

5 min read | February 10, 2020
How do Widewail and Yext compare? In short, Yext is a software platform, Widewail is a managed service. Read for a full comparison of the two businesses’ product offerings.
Jane Garfinkel Product Manager

Not Recommended Yelp Reviews - How Yelp Filters Reviews

4 min read | January 30, 2020
Yelp filters reviews for a number of reasons, meaning that some of your positive reviews could end up on a separate page. In this blog post we discuss Yelp's Not Currently...
Jane Garfinkel Product Manager

What is the Ideal Google Star Rating? (Hint: It's Surprisingly Low)

4 min read | January 17, 2020
Is 5.0 the Google star rating your business should be shooting for, or is it more complicated? Learn how customers are interpreting different rating levels.
Jane Garfinkel Product Manager

Negative Reviews? 5 Things Not To Do

4 min read | November 22, 2019
A negative review can evoke disappointment, frustration, and even outrage. Before responding, learn the five things you should never do when dealing with an unhappy customer.
Jane Garfinkel Product Manager

How to Remove Fake Google Reviews

6 min read | October 21, 2019
Fake reviews can damage your rating and your reputation. The next time you receive a fake review on Google, follow these steps to address it and potentially get it removed.
Jane Garfinkel Product Manager

5 Reasons Why Employee Engagement Matters

4 min read | October 18, 2019
Currently, the engagement rate of U.S. employees is only 34%. In this article, we discuss five reasons why businesses should work to change this statistic.
Jane Garfinkel Product Manager

8 Surprisingly Effective Online Reputation Management Tips

5 min read | October 3, 2019
Have you lived through an online brand reputation crisis at your business? If so, you know how important it is to be prepared. Take a look at Widewail's guide to online...
Jane Garfinkel Product Manager

Why Local Businesses Need Social Engagement

6 min read | September 17, 2019
Interacting with your customers online does more than provide stellar service. Read our ten reasons why you should care about social engagement.
Jane Garfinkel Product Manager

4 Ways an Omni-channel Approach Will Benefit Your Business

5 min read | September 5, 2019
We explain 4 ways the omni-channel approach to customer communications benefits businesses. With the right communication channels, you can deliver a seamless experience.
Jane Garfinkel Product Manager

An Afternoon at Amazon 4-star: A Review

7 min read | August 22, 2019
Read about Widewail Founder and CEO Matt Murray's trip to the Amazon 4-star store in NYC, which only sells items that rank 4-stars or higher on Amazon.com.
Jane Garfinkel Product Manager

7 Ways Customer Engagement is Transforming in 2019

5 min read | August 12, 2019
Check out Widewail's 7 customer engagement trends for 2019 in our latest blog post today.
Jane Garfinkel Product Manager

11 Tips For Protecting Your Brand Online

5 min read | August 1, 2019
Take control of your online reputation and brand today with the help of our 11 tips.
Jane Garfinkel Product Manager

Local Marketing Insider

Bite-sized, to-the-point, trend-driven local marketing stories and tactics.