- Trust Marketing Platform
Skin Spa New York
Beauty / Personal Services (Med-Spa)
Increase review volume, show up in more Google searches
Aiming to improve ease and efficiency while keeping profits in mind, the New York City and Boston-based beauty clinic Skin Spa New York partnered with Widewail in order to get more reviews and increase search visibility. Widewail assists businesses in their climb to the top of the local search pack and works on increasing search visibility through SEO-minded review response and review generation solutions.
Our managed service, Engage, takes the pressure and stress of daily reputation monitoring off of business owners and local marketers. Your business’ reviews are responded to by our in-house team of responders, informed about your business and compassionate toward your happy and sad customers alike. The automated tool, Invite, integrates with business management software like Boulevard to make sending your customers requests for a review absolutely seamless.
Katie Werbowski, Director of Brand Strategy and Development at Skin Spa New York, summarized the key challenge of getting happy customers to leave reviews:
Since November 2021, 8 of the Skin Spa New York locations (and a group Facebook page) across New York City and the Boston area have been using our Engage and Invite products.
Across the board, 394 reviews were generated after 7 months, leading to an average 4.6 star Google rating.
Our automated Invite product has generated hundreds of reviews for all Skin Spa locations since the launch of Invite. The results are generally consistent across the locations, averaging 50.14 new reviews generated for the locations that have used Invite since November. The Derby St location activated Widewail’s Invite in May and has already generated 11 reviews on Google and holds a perfect 5.0 average Google rating.
Many of these locations also have seen significant boosts to their search visibility. Skin Spa’s Upper West Side spot saw a 34% jump in search visibility since the activation of Widewail’s products. The Midtown East location boasts a whopping 86% lift in search visibility during the time Widewail’s products have been activated.
Single and multi-location beauty businesses benefit from Widewail’s products if, as Skin Spa New York was, faced with the challenge of wanting more reviews and search visibility without having the time to boost these themselves.
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