Suburban Chrysler Dodge Jeep Ram of Farmington Hills
Customers rate Suburban Chrysler Dodge Jeep Ram of Farmington Hills in the top 10% of Chrysler Dodge Jeep Ram dealers nationally.
Its customer rating is top 25% and its comment activity is top 25% among franchise dealers in the country; it is below average on responsiveness and top 25% on frustration, where a higher tier means fewer frustrated customers. Customers most often praise maintenance and repair and parts department. Helpfulness is what most often causes frustration.
Assessment covers 2026 year to date. The dealership has 4,000+ Google reviews on record.
What customers think of Suburban Chrysler Dodge Jeep Ram of Farmington Hills
The four measurements that make up the customer health score, each placed against every franchise dealer in the country.
Customer Rating
Top 25%Volume-weighted rating is in the top quarter of all franchise dealers.
Measures: volume-weighted rating
Comment Activity
Top 25%More customers write about this store each month than at three quarters of franchise dealers.
Measures: reviews written per month
Responsiveness
Below averageReplies to fewer reviews than the average franchise dealer.
Measures: share of reviews answered
Frustration
Top 25%Fewer frustrated customers than three quarters of franchise dealers. Lower is better.
Measures: share of reviews describing a bad experience. Lower is better; Top 25% means fewer frustrated customers than three quarters of dealers.
What customers talk about
Every review is classified into 25 topics with positive or negative sentiment. These are the topics where Suburban Chrysler Dodge Jeep Ram of Farmington Hills's customers are unusually positive, and the ones most likely to turn a review negative, each placed against other dealers on the same topic.
What is often praised
Where this store's customers are more positive than most dealers' on the same topic
- Maintenance and repairUsually positive↑ more than at most dealers
- Parts departmentNearly always positive↑ more than at most dealers
- ManagementUsually positive≈ about typical for the topic
What sometimes causes frustration
Where this store's customers are more negative than most dealers' on the same topic
- HelpfulnessOccasionally negative↑ more than at most dealers
- Product knowledgeSometimes negative↑ more than at most dealers
- CaringOccasionally negative↑ more than at most dealers
Sales Above average
Customers who mention the sales department are more positive than at the average franchise dealer.
Service Above average
Customers who mention the service department are more positive than at the average franchise dealer.
Are more customers talking about Suburban Chrysler Dodge Jeep Ram of Farmington Hills?
Two shares of the same conversation: everything Chrysler Dodge Jeep Ram customers in the Detroit metro have ever said, and what they're saying now.
Gaining share: Suburban Chrysler Dodge Jeep Ram of Farmington Hills accounts for more of the area's Chrysler Dodge Jeep Ram reviews now than over its lifetime.
#4 of 32 Chrysler Dodge Jeep Ram dealers in the Detroit metro#10 of 183 franchise dealers within 25 miles#16 of 179 mass-market dealers in the Detroit metro
Should I buy or service at Suburban Chrysler Dodge Jeep Ram of Farmington Hills?
Is Suburban Chrysler Dodge Jeep Ram of Farmington Hills a good dealership?
Customers rate Suburban Chrysler Dodge Jeep Ram of Farmington Hills in Farmington Hills, MI in the top 10% among Chrysler Dodge Jeep Ram dealers: a B (80–89) customer health score on the Widewail Index. The assessment covers 2026 year to date; the dealership has 4,000+ Google reviews on record in total. Its customer rating is top 25% nationally and it ranks #4 of 32 Chrysler Dodge Jeep Ram dealers in the Detroit metro.
Do customers trust the sales team at Suburban Chrysler Dodge Jeep Ram of Farmington Hills?
Sales-department sentiment at Suburban Chrysler Dodge Jeep Ram of Farmington Hills is above average nationally. Customers who mention the sales department are more positive than at the average franchise dealer. Customers most often praise maintenance and repair and parts department.
Is the service department at Suburban Chrysler Dodge Jeep Ram of Farmington Hills good?
Service-department sentiment at Suburban Chrysler Dodge Jeep Ram of Farmington Hills is above average nationally. Customers who mention the service department are more positive than at the average franchise dealer. Helpfulness is what most often causes frustration, more than at most dealers.
What do customers complain about at Suburban Chrysler Dodge Jeep Ram of Farmington Hills?
What most often causes frustration at Suburban Chrysler Dodge Jeep Ram of Farmington Hills is helpfulness, followed by product knowledge, more than at most dealers. Overall, Suburban Chrysler Dodge Jeep Ram of Farmington Hills is top 25% nationally on frustration, where a higher tier means fewer customers describing a bad experience.
Does Suburban Chrysler Dodge Jeep Ram of Farmington Hills respond when something goes wrong?
Suburban Chrysler Dodge Jeep Ram of Farmington Hills's reply rate is below average among franchise dealers nationally. Replies to fewer reviews than the average franchise dealer.
Are more people talking about Suburban Chrysler Dodge Jeep Ram of Farmington Hills?
Suburban Chrysler Dodge Jeep Ram of Farmington Hills accounts for about 1 in 20 of all Chrysler Dodge Jeep Ram reviews ever written in the Detroit metro, and about 1 in 10 of those being written now. Gaining share: Suburban Chrysler Dodge Jeep Ram of Farmington Hills accounts for more of the area's Chrysler Dodge Jeep Ram reviews now than over its lifetime.
How does Suburban Chrysler Dodge Jeep Ram of Farmington Hills compare to other Chrysler Dodge Jeep Ram dealers in Detroit?
Suburban Chrysler Dodge Jeep Ram of Farmington Hills ranks #4 of 32 Chrysler Dodge Jeep Ram dealers in the Detroit metro and #10 of 183 franchise dealers within 25 miles on the Widewail Index customer health score.
How is this assessment made?
The customer health score combines four measurements from public Google reviews, 2026 year to date: customer rating, comment activity, responsiveness, and frustration, each ranked against every franchise dealer in the United States. Topics are classified from review text; for each topic, the share of mentions that are positive or negative is compared with dealers of similar size. The Index refreshes monthly and no dealership can pay to change its score.
For Suburban Chrysler Dodge Jeep Ram of Farmington Hills
An offer for the management team: your customers' full picture, free.
This page is what a shopper sees when they search for a Chrysler Dodge Jeep Ram dealer in Detroit, and it's built entirely from what Suburban Chrysler Dodge Jeep Ram of Farmington Hills's customers have already said. Widewail will prepare a free Reputation Scorecard for Suburban Chrysler Dodge Jeep Ram of Farmington Hills: the exact numbers behind every tier on this page, benchmarked against 18,000+ dealerships, with a 20-minute analyst walkthrough for your GM and department heads.
What's in Suburban Chrysler Dodge Jeep Ram of Farmington Hills's scorecard
The same report Widewail delivers to dealer groups every quarter, built for this store from the Widewail Index.
- Public grade on this page B
- Reputation Health Score, exact •• / 100 · rank •• of •••
- Monthly rating vs. benchmark •.•• · +•.•%
- Monthly review volume vs. benchmark •• / mo · +••%
- Response rate vs. benchmark ••% · ••.•%
- Negativity percent vs. benchmark •.•% · ••.•%
- Prioritized topics for the GM •••• · •••• ••••• · •••••
- All 25 topics, positive and negative, vs. benchmark 25 × 4 values
- Rank among peer dealerships on every measure 5 rankings
Analyst walkthrough. How the score is calculated, how topic analysis works, and where Suburban Chrysler Dodge Jeep Ram of Farmington Hills is losing or gaining ground against the Detroit stores on this page.
What would more customer feedback do?
Comment activity is one of the four inputs, and the one a management team controls fastest. Enter monthly transactions to see how many reviews Widewail would generate for Suburban Chrysler Dodge Jeep Ram of Farmington Hills.
0 new reviews / month
at Widewail's 14% customer-to-review conversion
Over twelve months0
Where that volume sits among Chrysler Dodge Jeep Ram dealers
Suburban Chrysler Dodge Jeep Ram of Farmington Hills's comment activity todayTop 25%
Volume is one of four inputs to the score. The full projection shows the effect on all four, on metro rank, and on share of voice.
Enter either number to see the estimate.
How Widewail moves each measure on this page
Moves: Comment Activity
Signal
Review generation, private surveys and video testimonials, sent to every customer after a sale or service visit, so the customers who already chose Suburban Chrysler Dodge Jeep Ram of Farmington Hills are the ones shoppers hear from.
18%of review requests converted at Cavender Auto Family; one store grew review volume 820% in 90 days.
Moves: Responsiveness
Response
Specialist-written replies to every review and social comment, delivered within 24 hours from one feed, including the negative ones shoppers read first.
5,622custom responses written in one year across seven Sloane Automotive locations.
Moves: Rating and Frustration
Customer Clarity
A monthly diagnosis of what's working, what's slipping, and who delivered it: staff performance by name, peer benchmarking from the Widewail Index, and ranked recommendations your managers can act on.
25 topicsclassified on every review, with the frustration drivers behind this page's tiers named and prioritized.
How this assessment is made
The Widewail Index reads public Google reviews for 18,000+ franchise dealerships in the United States and refreshes monthly. Figures on this page cover 2026 year to date. Nothing here can be purchased or edited by a dealership.
The customer health score
- Customer Rating Star rating, weighted by volume so a handful of reviews can't swing it.
- Comment Activity How many customers are writing about the store each month.
- Responsiveness The share of reviews that receive an owner reply.
- Frustration The share of reviews that describe a bad experience. Lower is better, so Top 25% means fewer frustrated customers than three quarters of dealers.
Each input is ranked against every franchise dealer in the Index, combined into a 0–100 score, and shown here as a letter with its 10-point range: A 90–100, B 80–89, C 70–79, D 60–69, F below 60. The exact score is in the dealership's private scorecard.
What customers talk about
Every review is classified into 25 topics (staff, communication, wait times, pricing, honesty, and so on) with positive or negative sentiment. For each topic, we take the reviews that mention it and measure what share are positive and what share are negative, then compare that with dealers of similar size. A topic is listed only when the difference is meaningful, and the size of the difference is shown in three steps, never as a number. Figures cover 2026 year to date.
How to read the labels
- Top 25% top quarter of franchise dealers nationally
- Above average better than the national average, outside the top quarter
- Below average below the national average
- Bottom 25% bottom quarter nationally
What this page doesn't show
- The exact score and its movement month to month
- Review counts, percentages, or topic values
- All 25 topics, and named staff
- Competitors' scores side by side
