One program across the whole group: every customer asked, every review answered, and one read that shows you which store needs you this month.
Seven capabilities, one platform, running the same way at every rooftop in the group.
Ask every customer, every time.
Requests go out automatically once a deal or a repair order closes, and each one greets the customer by name.
TCR-compliant SMS on a registered A2P 10DLC number, routed to the right rooftop's profile and never the wrong one.
Every request names the employee who helped, which is what makes staff-level scoring possible later.
Learn what customers won't post in public.
Surveys and review requests run from the same place, so nobody gets texted twice in a week.
A bias-free automotive question library: yes/no, 1-5, free text, and NPS, each answer mapped to a topic.
Private answers sit alongside the public ones instead of in a separate report.
Be findable, and be right.
60+ data fields pushed automatically to the places buyers and AI assistants look you up.
Holiday hours applied across the whole group at once, not rooftop by rooftop.
The listings you built stay corrected. No reversion, no games.
Answered fast, in your voice, on every channel.
Every review from every platform in one place, alongside the comments on your paid social.
Self-service at Core, specialists writing from Pro. Either way it reads like a person at your store.
Hostile comments come off your paid ads before they cost you clicks.
Put real customers in your marketing.
Invitations go out after the sale or the service visit. Guided the whole way, nothing to download.
A signed release on every video, good for website, social, and paid.
A full library for about what a single production day costs.
Coach with the customer's own words.
Every review that names one of your people, tied back to that person and delivered in the Staff Performance email.
Every score clicks through to the reviews behind it, so there is nothing left to debate.
The five-star mention that used to die in a manager's inbox reaches the person who earned it.
Watch the market you actually compete in.
Which stores competing for your customers gained ground since last month, and on what.
Local and size-comparable, and your competitors are in it whether they buy anything from us or not.
Read a market you are considering the same way you read your own.
One score per rooftop, built the way buyers judge you: your rating, how much recent feedback there is, and how fast you answer it. Because it is the same measure everywhere, your stores are finally comparable to each other.
Requests fire off the events your stores already log, the same way at every location. The result is consistent performance across the network, the primary driver of performance becoming dealership size, not execution.
New reviews per rooftop each month, Widewail customers against the industry average. About 3.6 times the volume, at every store. The Widewail Index, Q1 2026.
Answer in one feed across the group, or hand it to our specialists. Either way no rooftop goes quiet because a manager got busy, and nothing sits over a weekend.
This is the part no review tool does. Three views, all built from feedback your stores are already collecting.
Every rooftop plotted on volume against quality, split at the group median, so the stores that need a visit separate from the ones that are quietly fine. You stop managing by whichever GM is loudest on the call.
A group average hides the store losing ground in its metro. Each rooftop is ranked against its real local cohort, same brand and comparable size, with the topics behind the gap.
Sales, service, communication, price, wait times, each scored against the peer benchmark. A store that slipped tells you which conversation to have, not just that it slipped.
One page per person, every month, scored the same way in every market: who customers named, what to celebrate, and the one thing worth a conversation.
One page per person, drawn from what customers actually said.
Marcus and Karen are the clearest leaders on service consistency; use them as peer coaches. Noel’s mix of praise with recurring comments on wait times warrants a focused coaching conversation.
Before customers leave, have Noel briefly name one concrete way he helped and confirm the wait met expectations.
Every person scored on the same scale, so a 99 in one market means what a 99 means in another and your stores are finally comparable.
Where the experience holds up and where it drifts, at the level of the people delivering it rather than a store average.
Roll out a standard, then watch whether customers started mentioning it, store by store and month over month.
Every person customers named, scored on what those customers actually said.
Recognition that would otherwise stop at one GM's inbox, surfaced for the whole group.
The recurring themes worth one conversation, and the customer's own words for the GM to have it with.
per customer-pay repair order between a typical store and one in the top quarter for positive staff mentions. Across a group, that is the same gap repeated at every rooftop.
Read it as a pattern, not a promise. We matched DMS repair-order data to reviews at 362 franchise dealerships over six months, customer-pay repair orders only, on a typical ticket of about $580. Correlation, not causation.
Widewail Staff Performance Study, 2026
“Since starting with Widewail, our dealerships have been consistently called out by manufacturers for having great reviews and responses.”
We build the read from review data we already have, then walk you through it store by store.
