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Find out your share of customer reviews within 25 miles.

Every franchise rooftop around you is earning Google reviews. Some are earning far more than you are, and the gap compounds every month. We will pull the public review data for every dealership inside your 25-mile radius and show you exactly where you sit: against your own brand, and against every franchise in the market.

Powered by the Widewail Index of 20 million dealership reviews
Lithia Motors McGovern Automotive Group West Herr Auto Group Germain Automotive Cavender Auto Family Paul Miller Auto Group Sloane Automotive Group
No cost · No obligation

Get your share of voice report

Tell us which rooftop to run and we will send the analysis for your 25-mile radius.

 

Your report is built within 24 hours. A member of the Widewail team will reach out with it.

25
Mile radius
Every franchise rooftop inside it
20M
Reviews in the Index
The dataset behind the ranking
2
Views of your market
Lifetime volume and current pace
$0
Cost to run it
You do not have to be a client

Built from public Google review data for the dealerships in your market.

One page that answers who is winning the review race around you.

Share of voice is simply your share of the customer reviews published in your market. The report measures it two ways — across all time, and across reviews earned this month — because the gap between those two numbers is what tells you which direction you are moving.

Share of voice analysis · Google review volume · 25-mile radius
Example share of voice report: a dealership ranked #2 of 38 rooftops by lifetime review volume and #1 by current pace, with lifetime and monthly share of voice, a same-brand comparison, and ranked competitor tables. Dealership names are illustrative.
Your number

Share of voice, lifetime and by pace

What percentage of all reviews in your radius belong to you, and what percentage of the reviews published this month. When pace runs ahead of lifetime, you are taking share.

Your rank

Where you sit in the market

Your position among same-brand rooftops nearby, and your position among every franchise dealership in the radius, stated as a rank among named rooftops.

The field

Every competitor, ranked and named

The full list of rooftops in your radius ordered by lifetime volume and again by current pace, with distance from you, so you can see who is out-publishing you right now.

Two numbers, and the distance between them.

A dealership that owns 75% of its brand's lifetime reviews but 90% of the reviews earned this month is pulling away. One whose pace sits below its lifetime share is giving ground, even while the lifetime number still looks healthy.

Dealership Lifetime share Share of new reviews Reading
Your rooftop 75.5% 89.9% Taking share, pace well ahead of lifetime
Nearby same-brand store 24.5% 10.1% Losing ground against you

The same comparison runs across every franchise rooftop in the radius, so you can see whether the store taking share from you is the one you expected.

The report is one month. Customer Clarity keeps the map live.

A share of voice report is a photograph of your market on the day we run it. Inside the platform, the same market sits on a live map, with every franchise rooftop pinned by rating and volume, updating as new reviews publish, so you can watch share move instead of asking for it again next quarter.

In the platform

Your market, pinned and ranked

Filter by brand, segment, or radius. Color shows who is performing above or below you. The ranked list beside the map orders every rooftop by lifetime volume or by current pace, so the store taking share from you is named, not inferred.

Live
updates as new reviews publish, not a one-time pull
25
customer experience topics structured from review text
18,000+
rooftops covered, customer or not
Customer Clarity · Competitive benchmarking · powered by the Widewail Index
The Customer Clarity benchmarking map: every dealership in the market pinned with its rating, this store highlighted, and a ranked list of competitors beside it

What review performance looks like across Widewail clients.

44
Google reviews per rooftop per month
About 2x comparable non-client rooftops
4.8
Average Google rating
Industry average: 4.66
99%
Review response rate
Widewail managed response service standard
6%
Negative review rate
Industry average: 8%

Average across Widewail client rooftops. Review volume is compared against non-client rooftops of similar size; rating and negativity benchmarks are industry averages from the Widewail Index, covering 18,000+ U.S. franchise dealerships.

Useful when the review conversation gets vague.

General managers

“Are we actually behind, or does it just feel that way?”

A rating average hides volume. Two stores can both sit at 4.6 while one publishes five times the reviews. Share of voice separates the two.

Dealer groups

“Which rooftops are losing their market?”

Run the report for several stores and the pattern shows up fast: the ones holding share, and the ones whose pace has slipped below their lifetime position.

Marketing leads

“What is the case for investing here?”

A named competitor earning a measurable multiple of your monthly review volume is a clearer argument than a reputation score with no opponent attached.

What the analysis is built from.

Data source Public Google review data for the dealerships in your market, drawn from the Widewail Index of 20 million dealership reviews.
Market definition Every franchise rooftop within a 25-mile radius of the address you give us. We can widen or narrow the radius on request.
Measures Lifetime review volume and share, reviews earned per month and share, rank within your brand, and rank across all franchises in the radius.
What it is not It does not contain review text, customer records, or any other dealership's Widewail data. It is a volume and share analysis built from publicly visible reviews.
Cost None, and you do not need to be a Widewail client.

Before you ask for one.

How is share of voice calculated?

Your review volume divided by the total review volume of every franchise rooftop in the radius. We report it on lifetime reviews and again on reviews published in the most recent month.

Do I have to be a Widewail client?

No. The report is built from publicly visible review data, so we can run it for any franchise dealership.

Can I see other dealerships' Widewail data?

No. The report shows public review counts for the stores in your market. No other dealership's account data, review content, or scorecard is included.

Can you run more than one rooftop?

Yes. Tell us the group or the list of stores in the form and we will scope it with you.

What happens after I ask for it?

We build the analysis for your radius within 24 hours, and a member of the Widewail team reaches out with it to walk you through what it shows. There is no obligation attached.

What happens once you send the form.

Step one

You send the request

Tell us the rooftop and its address. The address sets the center of the 25-mile radius, so it is the one detail worth getting exact.

Step two · within 24 hours

We build your report

We pull the public Google review data for every franchise rooftop inside your radius and build the analysis. Reports are generated within 24 hours of the request.

Step three

A Widewail team member reaches out

Someone from our team sends the report over and walks you through what it shows: where you rank, who is gaining on you, and what is driving the gap. No obligation attached.

See who owns the reviews within 25 miles of you.

One page, your market, every franchise rooftop ranked by review volume.